4 August 2017

New Brands At Alfie Wild

This season I'm welcoming two gorgeous brands to the store and both are Spanish.
Bobo Choses and Tiny Cottons have been absolute favourites of mine for years so I'm thrilled that I now bring them to you.

Bobo Choses is a brand created in an old toy factory which seems so fitting for a label focusing on fun, creative fashion and decor for children as well as writing the quirky books to accompany the collections.
It is a sustainable brand using recycled and organic fabrics and materials with production occurring in Spain.

The Dear World collection for AW 17 is focused on our beautiful oceans and the magic they hold within. Creatures from the deep, fishermen, ships and adventures on the seas. How we must be aware and so careful with how we treat them and their inhabitants so that they may continue to be here for us and healthy. Its a collection with a beautiful message.

The second Spanish brand to join us this season is Tiny Cottons. This is a brand that approaches fashion as an adults label. Quality is key for them and every piece reflects this. They also use recycled materials, pima cotton and production occurs in fair trade factories. Caring about the impact of production on the environment and the people creating the products is fundamental to this brands ethos. Their products are again made locally.

AW 17 tells us the story of the people and the landscape of Altiplano. They make reference to the culture in the prints, details, shapes of the collection with the phenomenal quality we would expect. Get off the beaten track and explore.

Both brands reflect what I want at Alfie Wild. Ethically produced, beautifully created fun unisex clothes for our children. These are pieces that grandparents will be happy to buy as well as parents as they speak to all of us wanting the best for our children.
I think you will love both collections and the beautiful sentiments behind these brands like I do.